Hey, I’m William! I fill therapists’ calendars. Tell me about your practice, I’ll handle the rest.

For therapists

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  • Osteopaths
  • Sophrologists
  • Hypnotherapists
  • Naturopaths
  • Psychologists
  • Physical therapists
  • Reflexologists

In the press

Le ParisienMidi LibreBFMBUSINESS

Your job is care. Not advertising.

What therapists tell me, week after week.

Gaps in the calendar

A full Tuesday, an empty Thursday. Word of mouth works, but you can’t steer it.

Everything goes through a platform

Clients find you on Doctolib or Resalib, right next to your peers. You have no storefront of your own.

No time for Instagram

Between two sessions, posts, visuals and campaigns always come last.

Health ads are scary

Meta quickly rejects health ads, and your professional ethics matter. Better do nothing than do it wrong?

How I work with you

Three steps. You keep your calendar, your Meta account and the final say.

1

I build your therapist website

Your approach, your sessions, your practice, your hours. The “Book” buttons lead to the online calendar you already use.

olivia-martin.go-william.com
Example of a reflexologist website built by William, with a Book button
Example
2

I prepare your ads, you approve

Calm visuals and informative copy for Instagram and Facebook: who you are, where you practice, how to book. No promise of a cure.

Olivia Martin · ReflexologySponsored
Example Instagram ad for a reflexologist: a practitioner during a session
Book now

Olivia Martin · Reflexology A moment to slow down, at the practice in Montpellier. Openings online this week.

Example
3

I run them in your Meta account

You connect your own ad account. I launch 10 to 15 variants around your practice, spot the ones that hold up and tell you what to adjust, applied in one click.

Connect my Meta account

Your ad account

Variants being tested

Around your practice
  • “A moment for you”Holding up
  • “Openings this week”Watch
  • Story formatFading

My recommendation

“A moment for you” is holding up better than the others: shall I give it more room?

Apply
Example

Keep your calendar. My ads lead straight to it.

No new tool to learn: your website links to the booking calendar you already use.

Your appointments and client records stay in your tool. William doesn’t see them.

  1. 1 The ad
  2. 2 Your website
  3. 3 Your calendar
Book
  • Doctolib
  • Resalib
  • Calendly
  • Your own link

Ads that follow Meta’s health rules

Every text goes through my check of Meta’s advertising rules before it leaves, and you approve it.

What I never write

  • Promises of results or cures
  • Before / after photos
  • “Do you suffer from…?” or any question about the person’s health
  • Shouting capitals and exclamation marks

What I put forward

  • Your approach and training, in your words
  • The setting: your practice, your city, your hours
  • A simple invitation to book online
  • Calm visuals: you, your practice, the session
A doubtful ad is held back from launch and flagged, not published “just to see”.

What ad budget should I plan?

I suggest a budget based on your session price. It’s paid directly in your Meta account, and you adjust it whenever you like.

Example

Session at

$60

Suggested budget

$10 to $12/day

Paid and billed in your Meta account. William takes no fee on it.

A starting point, not a promise of results: every practice and every city is different.

Website, ads or both: one plan, no commission

Your ad budget stays with Meta, in your account. No commission, no hidden fees.

14-day money-back guarantee from the launch of your ads. Cancel in 2 clicks.

See full pricing

Your questions as a therapist

It depends on your profession. Regulated professions with a professional body (physical therapists, midwives, doctors…) have a code of ethics that governs communication: fair, sober information, no commercial tactics. Other practices remain bound by consumer law: no misleading health claims. I write informative ads, with no promises, that you approve one by one. If in doubt, check with your professional body or federation before launching.

Tell me about your practice. I’ll handle the rest.

Your website, your ads, your calendar: we do it together.

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  1. 1.Create your site and your ads
  2. 2.Connect your Business Manager
  3. 3.The AI assistant runs it with you